FAULTLINE OUTDOORS™…Where
the name came from.
The name Faultline Outdoors™ is significant
for 2 reasons: the Balcones Faultline runs
directly through our home area and the focus
of our products is to provide “Ground-Breaking”
technology and innovation to the outdoor
industry. The faultline runs straight through
the heart of our biggest hunting areas in
Texas all the way down to the Gulf Coast
where we enter a big portion of our fishing
industry. The name is symbolic of a growing
line of ground-breaking products.
From the CEO:
The company goals are to provide new solutions
to everyday problems or to simply make the
outdoor experience better. We want to bring
the latest technology into the outdoor industry
in a useful and non-degrading manner. Hunting
and fishing especially have a tremendous
amount of heritage and tradition associated
with it. Most people develop a respect for
the outdoors, the wildlife, and the environmental
resources. We want to provide this new technology,
but in a way that promotes and preserves
these points.
Some of the key points we want to operate
on are:
-
Quick delivery – Most
people who order hunting or fishing
products are getting ready for a trip
within the next few days. I expect to
support spur of the moment orders made
probably by recommendation from friends.
-
Winning Customer Service -
- If we have any problems we want to
take care of them. I think this is the
only way to really succeed.
-
High Quality – Over-designed,
over-built, rugged products that last.
We have all experienced the red tape and
politics that seem to be in almost every
business today. We would like to have a
business where we control it top down and
keep that sort of thing out. The company
is founded with extremely simple by-laws
and operating practices and we intend to
maintain this. We hope that 10 years from
now we can sit back, look at the company,
and honestly say that we built it how we
envisioned it and we are doing what we love.
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